It's the official holiday season for advertisers and marketers alike. It's the time of the year that consumers actually look forward to sitting through almost an hour's worth of commercials
As the weeks pass, Super Bowl ad teasers have been trickling in from an array of brands, including website-building platform Wix, Bud Light and BMW, giving us a glimpse at what is shaping up to be a promising day of entertaining ads. With a $4.5 million budget, we expect them to be, right?
What factors go into producing a viral advertisement? Who do you think will win bragging rights as the best Super Bowl ad of 2015? Join us on Friday, Jan. 30 at 2 p.m. ET for our Super Bowl #BizChats Twitter chat, where we'll be discussing these questions and more Read more...
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